Globalization and Transitional Identity

By Mr. Steve Kulich, Shanghai International Studies University

Abstract：

Both authors and practitioners agree that identity plays an important role both in enhancing and in breaking down intercultural communications. Inaccurate identity attributions or undeveloped self-awareness are often reasons for cross-cultural misunderstandings, whether in global business, diplomacy or in education and training.  Cultures undergoing rapid development in an increasingly global environment are particularly susceptible to identity confusion.  Therefore, identity clarification during transitional periods or among transitional groups (graduating students, young white collar professionals) in national economic development needs to be an important part of intercultural training.